In-person eBay Sales Training

The training consists of theoretical parts and practical workshops, helping you gain the necessary knowledge and skills to start and manage sales on eBay, and if you’re already selling, we’ll show you how to grow your eBay sales.

You’ll learn both basics and specific advanced methods for effective eBay selling in an accessible way.
Our training is tailored to individual client needs, their industry, and product range.

Training can take place at the client’s location or at a client-designated venue. Training sessions are scheduled in advance.

Training cost: 4,500 PLN net. Duration: 7 hours.

Book training by phone or email

Who is this training for?

E-marketing and e-commerce specialists : If you work in marketing or sales and are responsible for e-marketing activities and online sales development, our training will help you increase sales on eBay.

  • Entrepreneurs and business owners: If you manage operations independently, want to define employee responsibilities, or better understand eBay operations managed by an external company, this training is for you.
  • Manufacturers: If you’re a manufacturer wanting to introduce your products on eBay, prepare yourself and your team for managing eBay sales, our training will help you understand how to effectively start and continuously increase sales on this platform.
  • Advertising agency employees and marketers: If you provide eBay marketing services to your clients, our training will help you understand the platform at a deeper level and offer even better services.

Our training is primarily dedicated to business clients operating in various industries. We offer comprehensive B2B eBay training, tailored to company needs and product range. Whether your company is a manufacturer, distributor, importer, retail seller, or just starting in e-commerce, our training can help you understand how eBay works and learn the best sales techniques. Through our professional approach and experience, we provide high-quality training that effectively develops and improves skills for employees and management in cross-border ecommerce, particularly on eBay and Amazon platforms.

eBay sales training consists of several blocks

You’ll learn how to open an eBay account and what documents are needed to start selling on eBay.

We usually complete this part before the in-person training starts, so your account is ready to work with on training day. If you already have an account, we’ll do a brief audit of your eBay account before training.

You’ll Learn how to Properly List Products on eBay:

  • how to build a proper eBay listing: how to prepare a correct product description, how to prepare an auction title for eBay
  • how to use eBay SEO to improve your listings’ visibility
  • how to manage listing elements that affect sales on eBay
  • how to prepare a listing that will rank your products high in eBay results and attract customers to visit your auctions and make purchases
  • how to use eBay listing tools: you’ll learn about tools that help prepare listings and how to use them
  • using eBay auction templates and eBay store templates, characteristics of a good eBay auction template, what to pay attention to
  • how to sell simultaneously on multiple eBay versions: ebay.de, ebay.es, ebay.fr, ebay.it, ebay.com and others

To Make Well-Prepared Listings Generate Sales, It’s Worth Using the Promotion and Advertising Tools that eBay Provides.

You’ll Learn how these Work and how to Launch:

  • PPS ads, or basic advertising
  • PPC ads, or enhanced advertising
  • quantity and amount discounts
  • time-limited sales
  • multi-discounts
  • other forms of price reductions/promotions
  • and also how to generate and read advertising reports

To sell in high volumes, you need not only the highest quality listings and use of ads but also to follow eBay’s rules and continuously monitor your statistics to maintain the best seller status and account metrics.

You’ll Learn:

  • where you can track your account statistics
  • what are the current statistics for your eBay account
  • what is your seller status
  • why it’s so important to achieve Verkäufer mit Top Bewertung / Top Rated Seller status
  • what conditions you must meet to achieve Verkäufer mit Top Bewertung / Top Rated Seller status
  • how to effectively improve account statistics and seller status
  • why you should never receive the lowest seller rating

Why is it so important for your listings to have eBay Plus and eBay Garantie badges?

What do you need to do, how to prepare your account and listings to enable eBay Plus, and what’s needed to receive the eBay Garantie badge?

Customer service and customer relationships are particularly important in international sales through eBay. Standards set by eBay may seem difficult to implement at first. The principle that the customer is always right often applies here. Of course, this doesn’t mean that the seller is always in a losing position and has no rights.

We’ll present proven methods that will help you maintain high customer service levels, which translates to sales volume, while also learning about your rights and how to use them.

You’ll learn how to resolve disputes with customers, how to communicate with customers, and which rules must be strictly followed.

Topics You’ll Gain Knowledge in:

  • negative feedback on eBay: how to avoid it and how to respond to received feedback
  • returns handling: how to efficiently process product returns
  • handling complaints: seller and buyer rights and obligations
  • item not as described: what to do when a customer claims they received something different from what they ordered
  • missing items and lost shipments: how to explain to customers that they won’t receive their ordered item

Efficient shipping and returns handling is one of the pillars of selling on eBay. Neglecting this aspect is one of the most common causes of account problems, customer issues, and sales decline.

In this Section, You’ll Learn:

  • how to organize shipping to European Union countries
  • how to ship products outside the EU
  • how to handle product returns from international customers, both from the European Union and the rest of the world.

Why should You Participate in eBay Training?

eBay is a platform that should primarily make money for you. Skillfully utilizing access to millions of customers in Europe and worldwide can effectively grow your business. Whether you’re a manufacturer, distributor, importer, or just starting in e-commerce, eBay is an excellent place to begin your international e-commerce journey. And we’ll show you how to do it best.

In our eBay course, you’ll gain access to proven and reliable knowledge, as well as practical tips. All our solutions fully comply with eBay’s rules. We’ll teach you how to prepare a professional listing that will generate sales. We share over 10 years of our cross-border e-commerce experience. After training, you can always count on our help if you want to go further – with new products or into new markets. After training, you’ll receive a summary with the most important information and solutions.

Why Sell on eBay?

Selling on eBay is an excellent way to enter European markets. It’s the simplest and most cost-effective way to reach millions of potential customers. Following our guidelines, you can start your international e-commerce practically overnight. Often, selling products on eBay will earn you significantly more than on the largest Polish sales portal or in your online store.

If you’re selling on Allegro and have a specific product range – start selling on eBay and increase your revenue.

If you’re already selling on Amazon – eBay will be a great complement to your international sales, you’ll learn the key differences between these platforms and how to increase profits.

Entry costs for eBay are low – you don’t need to invest large amounts in advertising campaigns, and you can even use PPS (Pay Per Sale) campaigns, where you pay only when conversion occurs. You don’t need to invest in extremely expensive website SEO today. Your costs are the sales commission and small monthly fees. You basically pay only when you sell. Polish companies have easy access to delivering goods to German customers, so take advantage of that. Direct shipping from Poland and using companies that ship from Germany are cheap and provide very fast delivery. Delivery to France, Italy, Spain, Netherlands, and Austria is also relatively cheap and fast.

Does Selling on eBay Only Bring Benefits?

The sales aspect probably does. However, sales also come with risks. Selling on eBay means hard work and many obligations that must be strictly followed. There are many traps waiting for unaware sellers. However, we’ll guide you through these more challenging aspects of selling on eBay.

You’ll learn about requirements, obligations, and key legal issues. We’ll share our knowledge and experience, both ours and our clients’, help you choose the best solutions for your business. You’ll learn how to protect yourself from severe penalties in the German market (known as Abmahnung). You’ll learn ways to handle conflicting situations with customers and how to prevent your eBay seller account from being blocked, and what to do when your account is at risk of being blocked.

Many Polish and foreign companies have received our help in the most difficult, crisis situations, and based on this, we can draw an important conclusion: The most common cause of losing an eBay account is lack of knowledge and unfamiliarity with the platform’s rules and what to do when account problems arise.

Prefer training conducted online?