Online Training for Selling on Amazon – Tailored to your Company and your Product Range

Start selling professionally on Amazon

Training cost: PLN 3,960 net.

Would you like to enter Amazon and start effective selling, avoiding costly pitfalls that stop other companies? Or perhaps grow your current sales that have stalled?

Training instructor: Michał Migdał – as the founder of Alchemia Ecommerce agency, a member of the Amazon Seller Central Partner Network, I will personally conduct these dedicated online workshops for you and your company. Their goal is to provide your team with practical knowledge and tools that will enable them to confidently and clearly create their own action plan, avoid mistakes, and consciously work towards increasing profitability.

Schedule a free 15-minute call.

Online training for selling on Amazon

Training that will onboard you and your company to selling on Amazon.

You will learn how to start selling on Amazon. You will learn the most important rules for selling on Amazon from Poland, both in the FBA and FBM systems.

The online training for selling on Amazon lasts 7 hours. The training cost is PLN 3,960 net.

If you still have questions after the training, or if they arise once you sell your first product, remember that you can count on our help. After the training, you receive 1 hour of free online support, and you can always purchase additional support hours at a preferential rate of PLN 300 net/h.

During the training, you and your employees will gain knowledge in the following areas:

You will build listings that sell

Instead of learning from your mistakes, you will learn the principles of creating professional titles, descriptions, and photos, selecting keywords that attract customers, position your products, and convert. In addition, A+ Content Basic, Brand Story, and excellent A+ Content Premium. These are the foundations of your offer.

You will learn how to build 5-star customer relationships.

You will learn how to effectively communicate with buyers, resolve disputes, and transform even difficult situations into positive experiences. This is key to avoiding negative reviews and gaining customer loyalty.

You will learn how to master FBA and FBM logistics

We will show you which logistics model is best for your business, how to save on shipping, and how to manage returns without stress and unnecessary costs. You will learn how FBA and FBM Prime work on Amazon. We will present different variations of FBA and you will learn what requirements you need to meet to use them. Did you know that you can use FBA to fulfill orders from channels other than Amazon (eBay, Etsy, etc.)?

Amazon Brand Registry: Secure your brand and business

We will explain step-by-step how to protect your brand with Brand Registry. Having your own brand also provides access to many benefits that increase and facilitate sales.

You will learn effective ways to promote your offer

You will discover proven methods for advertising and promoting products on Amazon to reach more customers and outperform the competition.

Tax and legal matters

We will discuss the most important tax and legal issues related to international sales, and you will receive tips on how to prepare for entering foreign markets from a tax and legal perspective.

Detailed training plan:

1. Setting up an Amazon account:

  • preparation of required documents
  • preparation for selling on different Amazon versions in Europe

2. Basic information on logistics organization and financial background.

1. How to properly list products on Amazon

  • how to build a correct listing on Amazon
  • how to take care of listing elements that affect sales on Amazon
  • Amazon SEO, or how to better index your products
  • how to use Amazon listing building tools: you will learn about tools that support offer preparation and how to use them
  • how to take care of the visual aspect of Amazon listings
  • who can use graphic listing templates on Amazon and when: A+ Content Brand Story, A+ Content Basic, A+ Content Premium
  • how to sell on multiple markets simultaneously: Amazon: .de, .uk, .fr, .es, .it, .nl, .pl, .com.be

This section covers the presentation of your offer on the Amazon platform and its impact on sales.

Customer service and the course of customer relations are particularly important when selling internationally via Amazon. Certain standards set by Amazon may seem difficult to implement at first. The principle that the customer is always right applies very often here. Of course, this does not mean that the seller is always at a disadvantage and has no rights.

Specifically for you, I will present methods that will allow you to maintain a high level of customer service, which translates into sales volume, and at the same time, you will learn what rights you have and how to use them.

I will teach you how to resolve disputes with customers, how to communicate with customers, and which rules to strictly adhere to.

Topics you will gain knowledge in:

  • negative reviews on Amazon: how to avoid them and how to remove those already received
  • A-to-Z claims on Amazon: how to avoid them, and how to respond to claims already filed
  • return handling: how to efficiently process product returns
  • complaint handling, i.e., seller and buyer rights and obligations
  • item not as described: what to do when a customer claims they received something different from what they ordered
  • missing items and lost shipments, i.e., how to explain to a customer that they won’t receive their ordered item

Everything about efficient logistics – FBM.

  • you’ll learn how to organize shipping to European Union countries
  • you will learn how to ship products to other countries
  • you’ll learn how to handle product returns from international customers, both from the European Union and the rest of the world.

You will learn how to efficiently manage sales virtually worldwide.

  • tax rules for participating in the Fulfillment by Amazon system
  • costs of using the FBA system
  • what mistakes to avoid when using the FBA system – some of them can deprive you of the ability to sell on Amazon for a long time, or forever
  • advantages of selling on Amazon using the FBA system
  • disadvantages of selling on Amazon using the FBA system
  • how to prepare for selling using the FBA system
  • how to prepare goods for selling using the FBA system

why the payment card for Amazon services must always be active

how to correctly add a bank account and pass verification

When conducting training, we rely only on proven methods and principles that are fully compliant with the law and Amazon’s requirements and policies.

For several years, we have specialized in training, consultations, and advisory services, as well as account unblocking. Therefore, you can be sure that you will only receive verified knowledge that complies with the law and Amazon’s rules.

If you’re wondering if it’s worth it, read how my client’s product became a bestseller on Amazon within a week of being added: Bestseller

Frequently Asked Questions

The one-day Amazon training lasts 7 hours, but with the training, you also receive 2 hours of consultation included in the price, and you can purchase additional consultation hours at a preferential rate of PLN 300 net.

Our Amazon training courses are ideal for employees, managers, and business owners who want to start selling on Amazon or are already selling and wish to do so even more effectively. Regardless of whether you only sell in Poland, our courses will show you step-by-step the secrets of selling on Amazon, seller requirements, best techniques, and ways to maximize sales results and earnings, including product presentation and advertising. If you are already active on Amazon, we will analyze your current results and implement actions that will improve the effectiveness and efficiency of your sales, especially in areas that will bring the greatest benefits.

No. The online training is conducted in such a way that each participant gains as much as possible from it, and its quality does not differ from in-person training. However, remember to prepare properly.

First and foremost, make sure to find a quiet place where you can remain focused throughout the training. After scheduling the date, you will receive information and instructions from me regarding what software to prepare for the training day.

During online training, I use free but very good remote desktop software, and voice connection via phone or voice messenger.

Of course. You only need a reliable internet connection.

Do you prefer training conducted at your company?